client

Vodafone

challenge

Vodafone needed to create a logo and website for a new website aimed at its wholesalers.

solution

The goal of the Source website was to communicate with their wholesalers and retail stores and to inform them about new products and services.

The logo design was inspired by the motherbrand logo. It features two apostrophy like shapes talking to one another. This helps re-emphasise the 'communication' goal of the website.

PPrior to commencing work on the logo and website design, I conducted a thorough investigation of the Vodafone brand so that I could ensure that there would be a connection both visually and through the brand values.

The look and feel of the website is very much Vodafone aligned, the top header of the site features images from the latest marketing campaigns and also includes some of the Vodafone brand values.