client

corProcure

challenge

corProcure was formed in August 2000 by fourteen of Australia’s top 100 companies, including Australia Post.
The corrocure marketplace links buyers with their suppliers to trade goods and services electronically.

Website
The corProcure website was created to appeal to a corporate market. The target audience focused on three main groups: Suppliers, Buyers and Job Seekers.

Intranet & Buyer Websites
The Intranet 'Team Site' and Buyer sites where designed to follow the look and feel of the corporate website with slight variations in layout and colour use.

Brand Revitalization and Corporate Identity development
The corProcure logo was revitalized to lift the quality level of the brand and also to make it more accomodating for digital usage. My role was to art direct the logo redevelopment and the creation of a corporate id stationary suite which included a styleguide, letterheads, business cards, fax, with comps, presentations.

As part of their marketing campaign I also developed an animated flash christmas card.